WHO IS HEATHER?
Heather is an amazing stay at home mom and creator of her home decor Instagram @saltgrassdecor. She is more than obsessed with all things home decor and has a beautiful coastal glam style as she was born and raised in the sunshine state of Florida! She likes to spend her time doing DIY projects and finding great home decor deals. Her response to most questions is “can we paint it”?? “Seriously chalk paint is my best friend” Heather admits!
HOW DID HEATHER GET STARTED?
Heather was truly inspired by other home decor bloggers around Instagram. She slowly but surely started decorating her new home and posting it on social media. Instead of bothering all of her friends and posting pictures of her DIYs on her personal account, she created a home decor page so she could share how she styled her pieces and her home!
HOW DOES HEATHER DESCRIBE HER STYLE?
Heather really believes that home decor is an evolvement. She started off with a super traditional home that had a Mediterranean style. When she moved into her new home, however, Mediterranean just didn’t fit. This new home was a very bright house, so she decided to go with something more contemporary. Soon after, Heather realized she wanted more glam and chic, so she changed it up to be a bit more shiny. She loves pops of color, including shades of blue, so she went for the coastal glam look. She’s finally feeling super comfortable with the style she went with for this new home and the coastal she’s brought in. Most of her furniture stays neutral so she is able to change up her decor style whenever she feels necessary!
WHAT DOES INSTAGRAM MEAN TO HEATHER AND HER BUSINESS?
To Heather, Instagram is a space where she can share DIYs and things that she can do to create. She loves expressing herself on her feed and truly hopes by doing so, she can empower other women to do the same. Sometimes the projects that she does can be scary because there’s always a chance for failure, but it’s a learning process and Heather says you just have to have the guts to go for it and try new things! “It’s just paint! You can always fix it!”
WHAT ARE SOME OF THE STRUGGLES HEATHER HAS WITH INSTAGRAM?
Heather has always grown her page organically – with real followers, real comments, and real likes! She wants her followers to be there because they want to be there. She doesn’t do a ton of giveaways because she wants her followers to love being on her page. However, she does admit this is a bit of a slower process! She’s been active on her account for close to 3 years, and there are accounts that have zoomed right past her, but Heather knows it isn’t the quantity – it’s quality that matters! It’s easy to get caught up in comparing yourself to other accounts and their amount of followers. She does admit that it’s super frustrating sometimes when so much work is put into something and barely anyone sees it because of the Instagram algorithm! But she stays focused and keeps going.
HOW DOES HEATHER OVERCOME HER SOCIAL ANXIETY?
Heather does admit she struggles with being “shy” or social anxiety from time to time. Being on social media and having social anxiety doesn’t necessarily go hand in hand, however, Heather works hard at overcoming it every day. Heather says that sometimes, the source of the anxiety can actually be the therapy for it. She really has to push herself to show her face on stories, but it does help her overcome her fears with social media. She would’ve never guessed she would be a social media person, but she loves it! Heather hopes this encourages other people struggling with the same anxiety to know they can do this and be a social media inspiration! If you have a passion for home decor and DIYs, just push yourself and go for it. Don’t let your anxiety stop you from doing what you love to do!